Episodes
Monday Apr 11, 2022
E217 | People Watching 101: The 15 Types of People You’ll See at the Airport
Monday Apr 11, 2022
Monday Apr 11, 2022
There are some seriously interesting people at the airport... You know them, you’ve seen them, hey maybe you are them!
From Security Gate Suzy to Food Court Freddie, on today’s episode we’re breaking down the magical creatures you’re bound to spot during your next trip.
And don’t worry, today’s show isn't meant to be serious, we’re just having fun. So sit back, relax and enjoy some good natured laughs in the form of commentary on hilarious (and annoying) airport archetypes.
And if you aren’t sure what we are talking about- you will soon!
While you’re here, do us a favor and leave us a review on iTunes, or send us a question or comment; we LOVE hearing from you!
Today’s episode was brought to you by LMNT, Dynamic Fitness & Strength and DFND-
DFND: As our official compression partner, DFND is engineered to help anyone who loves to train and compete go harder longer, recover quicker, and get better faster. Their first line of compression wear was tested on special forces trainees under the harshest training conditions in the world, but now they’re worn by athletes at all levels and anyone serious about performance. Use code: AOC20 to get 20% off your order.
Dynamic Fitness & Strength: Dynamic offers the highest quality strength and conditioning equipment designed just for you, your space and your budget. Whether you’re looking to outfit your college, high school or professional gym or even just your garage, check out our friends at Dynamic and tell them Team AoC sent you!
LMNT: With no sugar and no additives, LMNT is how I manage to maintain my voice when speaking for 16 hours and traveling every other weekend of the year. Right now, they are offering you a free 8-flavor sample pack (just pay $5 shipping) if you go to drinkLMNT.com/aoc!
Monday Apr 04, 2022
E216 | How to Ensure Your Audience Connects With Your Message
Monday Apr 04, 2022
Monday Apr 04, 2022
Taking time to do comprehensive audience research before speaking is the single greatest way to ensure our message comes across the way we want.
…And yet hardly any of us will do this thoroughly enough to make a real difference.
But we only get one chance to make a first impression and when people are trusting us with their time, money and attention- we have a responsibility to honor them at the highest level.
On today’s episode, we’ll cover the essential questions you MUST ask yourself (and your host) before you ever step in front of a group, including:
🔑Who will be in the room?
🔑What are they giving up to be there?
🔑What's in it for them?
🔑How will they be able to apply what you say?
When you’re ready to learn other crucial tips, tricks and strategies for winning over your audience and nailing your messaging, join us at Speaker School.
Only a few spots left for our May 28-29th workshop!
References from the episode:
- Episode 202: Why Facts & Logic Don’t Change Our Minds
- Episode 205: Strategies For Becoming A Memorable & Dynamic Speaker
- Brett’s Speaking Form
Today’s episode was brought to you by two of our most loyal sponsors.
Momentous: As our longest standing partner, Momentous has always been my go to protein and sleep supplement. All NSF approved, these are the cleanest and best tasting performance supplements in the game. Use code BRETT25 for 25% off your first order!
Dynamic Fitness & Strength: If you’re in the market for affordable, customizable equipment with customer service that won’t be beat, these are your guys. Their team has over 160 years of coaching experience so they obviously know what coaches and athletes want / need; When you’re ready to build that dream facility, or just upgrade your home gym head to mydynamicfitness.com and tell them the Art of Coaching Team sent you.
Monday Mar 28, 2022
Monday Mar 28, 2022
As we mature into adults, we become a smorgasbord of the good, bad and ugly experiences we endure growing up; Each has a hand in shaping who we become as leaders, coaches, parents, teachers, mentors, and friends.
But regardless of where we begin, the decision to either re-write these narratives or succumb to their self-fulfilling prophecy is the most important one we can make in our development.
How will who I grew up as, define who I am going forward?
In today’s episode we hear from Coach Joel Sanders, a strength & conditioning coach at EXOS about how his upbringing shaped who he decided to be as a coach, parent and mentor.
In addition to being a parent of 5, Joel has mentored hundreds of strength and conditioning interns over the last 15 years and has had his work featured in Men's Health Mag, Women's Health Magazine, Men's Fitness, & Men's Journal.
We cover:
- The importance of choosing the right life partner
- 5 key principles for mentoring or developing interns
- Parenting in the modern world (lessons from 5 kids)
- Re-writing a family history and leveraging your story & struggle
Connect with Joel:
- Via instagram: @coachjoelsanders
- Via twitter: @coachjoelsanders
If you haven’t already heard, we’re running a 30 Day Conscious Coaching Challenge - starting April 1st, 2022!
This is 30 days of exclusive & essential content, direct access to our team, accountability from a group of coaches and leaders, PDF printouts & assignments, AoC gear and swag and a private online community. It’s only $99 and spots are filling up! Go to artofcoaching.com/challenge for more!
Today’s episode is brought to you by Dynamic Fitness & Strength and Momentous. Dynamic is our title sponsor and our go-to equipment guys. If you need anything for your home or full-sized gym- they offer the most affordable, customizable, durable equipment on the market.
Momentous is our oldest partner, but they are STILL improving their product. If you are looking for the best tasting and cleanest protein out there, look no further. Code: BRETT25 gets you 25% off your first order!
Monday Mar 21, 2022
E214 | Why Great Leaders Shouldn’t Worry About Being Liked
Monday Mar 21, 2022
Monday Mar 21, 2022
Welcome to 2022- where positivity is trendy, motivational quotes plaster coffee shop walls and the “self-help” and “leadership” sections of bookstores have become one.
This may be the norm, but it’s not productive for society.
In our messy world, reducing complex human behavior and leadership to clichés and black & white thinking can be both dangerous and ineffective.
True leadership requires authenticity- acting in accordance with one’s true self. A leader who is worried about being liked will not make decisions in the best interest of those they lead and/or risk burnout.
On today’s episode we discuss:
- Why you shouldn’t worry about being liked
- The evolutionary & psychological origins of “likeability”
- What we can do to work through the likeability obstacle
- How wanting to to be liked leads to burnout & other disastrous outcomes
Part of developing and sharing your authentic self comes from knowing how to communicate effectively. Join The Conscious Coaching Challenge: 30 Days of communication material, challenges, access to our team, weekly Zoom Q&A’s and giveaways! Starting SOON!
As you heard mentioned on today’s episode: understanding someone’s drives is a CRUCIAL part of understanding how to lead them. Take the Drives Quiz here.
Finally, shoutout to the sponsors of today’s episode: Dynamic Fitness & Strength and Momentous. Dynamic is our title sponsor and our go-to equipment guys. If you need anything for your home or full-sized gym- they offer the most affordable, customizable, durable equipment on the market.
Momentous is our oldest partner, but they are STILL improving their product. If you are looking for the best tasting and cleanest protein out there, look no further. Code: BRETT25 gets you 25% off your first order!
Monday Mar 14, 2022
Monday Mar 14, 2022
It’s not everyday we get to welcome a world champion to our show- let alone one willing to dive into the weeds on everything from building a brand to standing up for yourself when no one else will.
Julianna Peña is the reigning UFC Bantamweight Champion and ESPN’s 2021 Female Fighter of The Year (among MANY other awards). Her victory over Amanda Nunes has been called one of the greatest upsets in all of sport and today she joins us from Las Vegas where she’s (at the time of the recording) filming The Ultimate Fighter (TV show) and training to defend her title.
On today’s episode we cover:
- Cutting through the B.S and building a trustworthy team around you
- How to craft an authentic brand & lasting legacy in today’s world
- The difference between liking & respecting opponents and coaches
- Why / how to stand up for yourself even when no one’s with you
As Julianna mentioned in this episode, building your brand isn’t just about getting your name and face in front of more people- it’s about building relationships with those who follow you and creating a legacy and reputation that will stand strong even when you’re gone.
That’s precisely what we want to help you do at our Brand Builder workshop. This is the final call and we only have a few spots left!
Check out Artofcoaching.com/brand for more information!
Connect with Julianna:
Via instagram: @venezuelanvixen
Via Twitter: @venezuelanvixen
Today’s episode is also brought to you by our partners:
- DFND: As our official compression partner, DFND is engineered to help everyone who loves to train and compete go harder longer, recover quicker, and get better faster. Their first line of compression wear was tested on special forces trainees under the harshest training conditions in the world, but now they’re worn by athletes at all levels and anyone serious about performance. Use code: AOC20 to get 20% off your order.
- Dynamic Fitness & Strength: If you’re in the market for affordable, customizable equipment with customer service that won’t be beat, these are your guys. Their team has over 160 years of coaching experience so they obviously know what coaches and athletes want / need; When you’re ready to build that dream facility, or just upgrade your home gym head to mydynamicfitness.com and tell them the Art of Coaching Team sent you.
Finally, if you read Conscious Coaching and you’re ready to take the next step- check out the Conscious Coaching Challenge. This 30 day communication challenge is designed for you to do on your own time, from anywhere in the world. For just $99 you will get our best communication content, a community of coaches and direct access to our team.
Monday Mar 07, 2022
E212 | The Real Reason People Don’t Invest In Themselves Like They Should
Monday Mar 07, 2022
Monday Mar 07, 2022
None of us have an abundance of both time AND money. So why do some people invest in themselves while others fall back on the same excuses over and over again?
It’s simple- for those that don’t invest, either they don’t believe in a particular brand, the product or their own ability to put it to use.
For those that do, it comes down to understanding and appreciating the long game. Those who invest up front get the greatest returns.
Don’t believe me? Keep buying cheap appliances and furniture your whole life.
In this short episode, I’ll cover:
- The reasons you should invest your own money and not rely on your school or employer to reimburse you
- How to reframe thinking about investing in yourself
- Ways to ensure your investments pay massive dividends for your future
If you are ready to invest in yourself and / or diversify your investments, we have many options that will double, even triple what you put in financially.
One of the newest in person workshops we offer is our speaker school. No matter your experience- come grow your confidence, gain guidance and get clarity. It’s not about being perfect, it’s about finding YOUR voice.
Check out artofcoaching.com/speaker now! we’re capping this event at only 20 people and our next one is coming up in May!
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Today’s episode is brought to you by our official hydration partner, LMNT.
At Art of Coaching, we’re obsessed with simple things done savagely well. When it comes to making water taste better and staying hydrated before speaking and after coaching sessions, LMNT is my GO-TO. Get your own sample pack for FREE (only pay $5 for shipping). DrinkLMNT.com/aoc
Support for today’s episode also comes from Dynamic Fitness & Strength. Dynamic offers the highest quality strength and conditioning equipment designed just for you, your space and your budget. Whether you’re looking to outfit your college, high school or professional gym or even just your garage, check out our friends at Dynamic and tell them Team AoC sent you!
Monday Feb 28, 2022
Monday Feb 28, 2022
More often than not, our brilliant ideas are stymied because we lack the skills to properly think through them and take the first step; We get stuck.
- How do I put this into words and get it out of my head?
- How do I communicate this in a way that will allow others to share my vision?
- How should this look or feel or function?
- Will this even work? And what happens if it does?
On today’s episode, we’re joined by a team of innovators who help people realize and capture their creativity in a way that allows them to share it with the world.
With an education and background in Design Thinking, Andrew Leslie worked for 8 years in innovation strategy for numerous fortune 500 companies- traveling the world helping brands forecast, create and innovate. Anton Fero, his business partner, was both in the performing arts and built a faith based community as a pastor before turning a garage gym into a multi-million dollar facility.
During the pandemic they joined forces to rethink the functionality of the gym and began their own business and coaching consulting business, Comn.
On today’s episode we cover:
- How to apply design thinking to any business or idea
- The two biggest mistakes we make when creating something new & how to avoid them
- Why it’s essential to have skin in the game & the ROI of hiring your own coach
- The essential tools for building a business that lasts
Get in touch with Andrew & Anton:
Via Instagram: @comncollective
Via their website: comncollective.com
Via their gym: bluehousefitness.com
You probably heard on today’s episode that we are launching a 30-DAY CHALLENGE. This is a brand new program designed to teach and help you apply the most important communication and interpersonal skills to your everyday life. Through a dedicated online community, PDF printouts, community and individual challenges and direct access to our team, learn more about the April challenge HERE.
As for the sponsors of today’s show:
- DFND: As our official compression partner, DFND is engineered to help everyone who loves to train and compete go harder longer, recover quicker, and get better faster. Their first line of compression wear was tested on special forces trainees under the harshest training conditions in the world, but now they’re worn by athletes at all levels and anyone serious about performance. Use code: AOC20 to get 20% off your order.
- Momentous: As our longest standing partner, Momentous has always been my go to protein and sleep supplement. All NSF approved, these are the cleanest and best tasting performance supplements in the game. Use code BRETT25 for 25% off your first order!
- LMNT: With no sugar and no additives, LMNT is how I manage to maintain my voice when speaking for 16 hours and traveling every other weekend of the year. Right now, they are offering you a free 8-flavor sample pack (just pay $5 shipping) if you go to drinkLMNT.com/aoc!
- Dynamic Fitness & Strength: Dynamic is our title sponsor and our go-to equipment guys. If you need anything for your home or full-sized gym- they offer the most affordable, customizable, durable equipment on the market.
Monday Feb 21, 2022
E210 | Assertiveness: How to Ask for What You Want and Get What You Need
Monday Feb 21, 2022
Monday Feb 21, 2022
Assertiveness is key to getting what we want and/or need, but getting it wrong can cost us tremendously…
“When we push too hard, or in an ineffective way, our counterparts may resist giving us the material outcomes we want or our relationships might fray. When we do not push hard enough, we fail to have our own needs met and risk undermining our own well‐being.” (Ames, 2008)
So what do we do when we rely on assertion to get to our desired outcome but each person we interact with will define, interpret and react to it differently?
On today’s episode we break down:
- What is assertiveness and how does it differ from aggressiveness?
- How can we properly align our assertive behavior with the situation?
- The bright side of assertiveness we’ve been neglecting
- What (if any) is the difference in assertiveness for females vs. males?
- Tactics and strategies for being more assertive
Speaking of assertiveness… We’ve been getting a lot of questions recently about how to improve communication in personal relationships. While much of what we share pertains to improving our professional communication skills, all of these same tactics can and should be applied at home.
If you want a place to practice having a hard conversation with your parents, negotiating with your kids or even just relating better to your spouse, come to our Apprenticeship communication workshops- our next one is in Des Moines, Iowa (April 9-10th). You can also check out where else we’ll be going by going to artofcoaching.com/events
Today’s episode is brought to you by two of our partners:
Dynamic Fitness & Strength: If you’re in the market for affordable, customizable equipment with customer service that won’t be beat, these are your guys. Their team has over 160 years of coaching experience so they obviously know what coaches and athletes want / need; When you’re ready to build that dream facility, or just upgrade your home gym head to mydynamicfitness.com and tell them the Art of Coaching Team sent you.
VersaClimber: Some people might have a love-hate relationship with these guys but we have a LOVE-LOVE relationship with them. No matter the type of athlete, when it comes to low impact, full body conditioning- there’s not a more efficient piece of equipment out there. Make sure to check them out at versaclimber.com and again, tell them we sent you!
Monday Feb 14, 2022
Monday Feb 14, 2022
We like to say meanings are in people, not in words.
That statement never seemed more true than in reference to today’s guest, Lacey Jai Henderson. After losing her leg to Synovial Sarcoma at 9, Lacey has worked to rewrite the script for people living with disability everywhere.
Following a Division I athletic scholarship for cheerleading, Lacey started competing in Paralympic Track and Field. Through a long journey of therapy, finding resilience and a lot of time on the track, she became an American Record Holder and a Rio Paralympian. In addition to working as a disability advocate, Lacey is getting her Master's in Sport and Performance Psychology and pursuing her CMPC certification while still training full time for paralympic track and field.
We cover:
- Maneuvering life changing and/or impossibly hard conversations
- How to use/approach ever-changing terminology with adaptive/disabled individuals
- Discovering underlying drives and communicating your preferred coaching style
- Why a dark sense of humor can become an important survival technique
Connect with Lacey:
- Via her podcast: Picked Last in Gym Class
- Via her social media: @laceyisyourfriend (IG), @laceyisyourfriend (Twitter)
- Via her website: https://laceyjhenderson.com/
And a big shout out to the sponsor of today’s episode LMNT. LMNT is our go-to hydration product. With no sugar and no additives, LMNT is how I manage to maintain my voice when speaking for 16 hours and traveling every other weekend of the year. Right now, they are offering you a free 8-flavor sample pack (just pay $5 shipping) if you go to drinkLMNT.com/aoc!
Support for today’s episode also comes from Dynamic Fitness & Strength. Dynamic offers the highest quality strength and conditioning equipment designed just for you, your space and your budget. Whether you’re looking to outfit your college, high school or professional gym or even just your garage, check out our friends at Dynamic and tell them Team AoC sent you!
We all know public speaking is one of the biggest fears people have; “What would I talk about?” “What if people don’t care?”, “How do I select my approach?” Let us give you confidence, clarity and a community of other people who can help you figure this out.
If you’re ready to get guidance and you want practice speaking so you can be seen as a subject matter expert in your space, or just better at pitching your ideas, check out artofcoaching.com/speaker for dates and info!
Monday Feb 07, 2022
E208 | Robert Greene: Mastering Human Nature & Facing Your Flaws
Monday Feb 07, 2022
Monday Feb 07, 2022
“True genius, in strategy or anywhere, lies in self-control, self-mastery, presence of mind, and fluidity of thought.” - Robert Greene
When it comes to the study of human nature, power dynamics and social intelligence, there’s perhaps no one more knowledgeable than Robert Greene.
Collectively, his 7 (soon to be 8) books have sold more than 20 million copies, and along the way he’s consulted countless world leaders, athletes, politicians and celebrities.
By scouring human history to understand patterns of behavior, he’s developed the unique ability to take incredibly complex and rich subject matter and whittle it down to key learnings that are relatable, tactical and applicable.
In this interview, we ask Robert what role communication, self-awareness and social intelligence played in not only his own life but also the historical figures he has dedicated his life to studying.
We cover:
- Tips for navigating the messiness of the human condition
- Behind the scenes of his new book, The Law of The Sublime
- Applying higher level strategy in sports and business
- The critical communication skill every coach must prioritize
- How our obsession with technology impacts our communication
Connect with Robert Greene:
Via his website / buy his books: https://www.robertgreene.co/
Via his social media: https://linktr.ee/Robertgreene
In this episode, you heard Brett and Robert talk about our live 2 day communication workshop - The Apprenticeship. If you’ve ever wanted to see how you come across to others, learn how to ethically influence people, navigate power dynamics and develop a strategy or approach for solving conflict or having hard conversations- join us! You can find more information and upcoming dates/locations HERE.
Also, if you want to download a FREE personal finance guide & interview with my father (a financial advisor of 40 years), go to artofcoaching.com/money. We cover the foundations of investing, saving, debt, credit and more!
We’d also like to thank our sponsors for this episode - Dynamic Fitness and Strength & Momentous. If you’re in the market for the most customizable and affordable gym equipment- tell our guys at Dynamic we sent you. If you’d like cleanest and best tasting protein and supplements on the market, use code BRETT25 at checkout!