Episodes

Monday Jan 10, 2022
Monday Jan 10, 2022
It’s easy to let circumstances and self-doubt get in the way of our desires. But it’s not just our desires at risk- self doubt could be holding us back from creating change, advancing in our career or worse, getting in the way of our relationships.
Today’s guest Amira Mansour helps us understand that to create change you don’t have to get rid of the negative voice inside your head but rather recognize and reframe our thinking before it gets louder.
Amira is a communication coach and conflict expert based in the UK who obtained her law degree and spent the first 12 years of her professional life in the corporate world before making the jump to starting her own coaching business.
Like many coaches, Amira found her calling because of the adversities she’s had to overcome.
In this episode we discuss:
- How going out on your own starts with a conversation with yourself
- Creating self-value from negative self-talk
- Impostor syndrome: How you can be the expert but still have something to work on
- And much more…
Connect with Amira:
- Via Instagram: @the_communicationexpert
Quick shout-out to our podcast partner LMNT. LMNT is our go-to hydration product. With no sugar and no additives, LMNT is how I manage to maintain my voice when speaking for 16 hours and traveling every other weekend of the year. Right now, they are offering you a free 8-flavor sample pack (just pay $5 shipping) if you go to drinkLMNT.com/aoc!
Want to learn how to build, communicate or scale your brand? Whether you are thinking about making the leap and starting your own business, have been building for years and need help taking the next step or just want to clarify what it is you do and why it is people come to you, check out our live Brand Builder workshop!
If you’ve gotten value from the Art of Coaching Podcast we’d love for you to spread that with others. Share the podcast with someone who would benefit from listening. Leave a review. Or donate and become an Art of Coaching Podcast Patron! Any amount truly does help and every cent goes back into running the podcast. artofcoaching.com/podcast/patron/
Support for today’s episode also comes from Dynamic Fitness & Strength. Dynamic offers the highest quality strength and conditioning equipment designed just for you, your space and your budget. Whether you’re looking to outfit your college, high school or professional gym or even just your garage, check out our friends at Dynamic and tell them Team AoC sent you!

Monday Jan 03, 2022
E203 | 3 Tips for a More Successful 2022
Monday Jan 03, 2022
Monday Jan 03, 2022
The new year is here, and traditionally it’s the time we create new goals and set new standards for ourselves. But you know what ends up happening… February rolls around and we lose focus or forget about what we originally set out to accomplish.
Let’s not drop the ball in 2022.
This episode is quick and delivers immediately. If you’re the self-competitive type who is never satisfied with your work or someone looking to create even the smallest edge this year, you do not want to miss these three tips for having a successful year.
We’ll be honest, they aren’t groundbreaking but you’ll be hard-pressed to find better advice that you can put into action immediately.
In this episode, you’ll also learn:
- How to lay bricks and make every moment count
- How to invest in yourself so you minimize big loss
- How to ask for help the right way
LINKS TO FREE GUIDES MENTIONED IN THE EPISODE
How To Reach Out to A Mentor:
https://artofcoaching.com/findamentor/
Advice for Aspiring Coaches
https://brettbartholomew.net/careerquestions/
Upcoming Live Events:
https://artofcoaching.com/events
Want to Get In Touch With Us?
https://artofcoaching.com/contact-us/
Quick shout-out to our podcast partner Momentous: For those looking for the cleanest, best tasting protein and supplements on the market, Momentous is my choice. Their products are for athletes as well as individuals who just want to ensure they are getting enough protein in their diet. Code: BRETT25 gets you 25% off your first order.
Support for today’s episode also comes from Dynamic Fitness & Strength. Dynamic offers the highest quality strength and conditioning equipment designed just for you, your space and your budget. Whether you’re looking to outfit your college, high school or professional gym or even just your garage, check out our friends at Dynamic and tell them Team AoC sent you!

Monday Dec 27, 2021
E202 | Why Facts and Logic Don’t Change Our Minds
Monday Dec 27, 2021
Monday Dec 27, 2021
Why would someone continue to believe a false or inaccurate idea when you are presenting them with plenty of facts and logic? You could not have presented your points more clearly!
Your rationale is sound but perhaps it’s not the lack of supporting evidence failing to shift their point of view, but rather how you presented it…
On today’s episode, Brett is joined by Ali Kershner in-studio for a deep dive into the tactics that will help you get your point across more effectively and give you the best chance to change their behavior.
Grab a pen and a notebook because this episode is hands-on and loaded with tactical information and strategies you can implement at work, home and anywhere you deal with people.
You'll learn:
- How to identify the areas you’re stubborn in and need to change
- The different types of persuasion and the impact of each
- How time can impact a person's decision making
- Gaining perspective through role playing
- The tactics and strategies behind our popular online courses and in person events that you can use to relate to the drive of the individual you are trying to convince
Right now I’m offering signed and personalized copies of my book, Conscious Coaching for just $10 (50% off the Amazon price). Go to artofcoaching.com/book to get yours (supplies are limited)!
Quick shout-out to our podcast partner LMNT. LMNT is our go-to hydration product. With no sugar and no additives, LMNT is how I manage to maintain my voice when speaking for 16 hours and traveling every other weekend of the year. Right now, they are offering you a free 8-flavor sample pack (just pay $5 shipping) if you go to drinkLMNT.com/aoc!
You can see the full list of Art of Coaching Sponsors and find exclusive offers from each at https://artofcoaching.com/partners/

Monday Dec 20, 2021
E201 | How to Reach Out to Someone You Respect and Admire
Monday Dec 20, 2021
Monday Dec 20, 2021
You’ve been sitting on this draft for months. You want to hit send, but now you’re second guessing yourself… Why does reaching out to someone you respect and admire have to feel so awkward?
Maybe you’re asking for a job and you’re afraid you’ll get turned down and the relationship will suffer as a result.
Maybe you're reaching out to someone who has the job of your dreams and you want insight on how they got there, but you don’t want to inconvenience them with trivial questions.
Either way, you’ll leave this episode with confidence to not only send the email but assurance that you crafted a clear, concise message that the person you're reaching out to will respect you for.
In this episode:
- How to do your research prior to writing the email
- How to create a clear ask so your message is unmistakable
- How to choose the appropriate medium: email, phone, text, etc.
- The 3 things the person you reach out to wants to hear
- A sample email you can use a template for your next introduction
Right now I’m offering signed and personalized copies of my book, Conscious Coaching for just $10 (50% off the Amazon price). Go to artofcoaching.com/book to get yours (supplies are limited)!
Also, be sure to check out our new gift guide at artofcoaching.com/shop - included are new t-shirts, sweats, beanies, mugs and even some graphic tees. If you’re still gift hunting, these are perfect for any coach or leader.
Quick shout-out to our podcast partners: LMNT, Momentous, VersaClimber, and SAGA. Supporting them supports us and allows us to continue bringing you this content for FREE!
- LMNT: Our go-to on-the-go hydration product. With no sugar and no additives, LMNT is how I stay hydrated when training in the Georgia heat and traveling every other weekend. LMNT is offering you a free pack at DrinkLMNT.com/AOC - give them a try and let us know what you think! (Watermelon salt is my favorite).
- Momentous: For those looking for the cleanest, best tasting protein and supplements on the market, Momentous is my choice. Their products are for athletes as well as individuals who just want to ensure they are getting enough protein in their diet. Code: BRETT25 gets you 25% off your first order.
- VersaClimber: For the most efficient, difficult, low-impact workout you’ll ever experience, you need a VersaClimber. This will forever be a staple in my home gym. Tell them Brett sent you!
- SAGA: This technology makes workouts more efficient even when you don't have access to weight. Don’t worry about the jargon or the science, they explain it all at saga.fitness. Use COACHBRETT20 for 20% OFF!

Monday Dec 13, 2021
E200 | What to Do When Trying to Help Makes Things Worse
Monday Dec 13, 2021
Monday Dec 13, 2021
It’s a frustrating situation. You’re going out of your way to help someone out and it’s just not taking. You can’t get through to them. They don’t want to listen. You might even feel like your attempt to help has made the situation worse. What gives!?
Help me, help you. Help me…Help you!
You might be surprised to hear that maybe you’re the problem.
In this short, digestible, actionable episode I cover the strategies and tools necessary for you to gain clarity of the situation so that you can create buy-in and have the impact you’re looking for. Including:
- The most likely reasons you’re probably not getting across to someone
- 8 questions you should ask yourself before diving into problem solving mode
- The ONE thing you must have in order to help someone effectively
- Defining social agility and strategies to improve it
Right now I’m offering signed and personalized copies of my book, Conscious Coaching for just $10 (50% off the Amazon price). Go to artofcoaching.com/book to get yours (supplies are limited)!
Also, be sure to check out our new gift guide at artofcoaching.com/shop - included are new t-shirts, sweats, beanies, mugs and even some graphic tees. If you’re still gift hunting, these are perfect for any coach or leader.
Only THREE spots remain at our NY/NJ Apprenticeship, January 22-23, 2022! Click here to get yours today!
Finally, a big shoutout to our sponsors. LMNT is offering a FREE sample pack of 8 flavors (just pay $5 shipping). Head to DrinkLMNT.com/AOC to claim yours. To get all of our partner discounts for Momentous, SAGA, VersaClimber, DFND and Ice Barrel, click here to learn more.

Monday Dec 06, 2021
E199 | Cliché Advice You Should Rethink or Ignore
Monday Dec 06, 2021
Monday Dec 06, 2021
These days there’s no shortage of well-meaning leadership, relationship, and financial advice. It seems at every turn we’re reminded, “Winners never quit”, “Do what you love and you’ll never work a day in your life”, and “You have two ears and one mouth for a reason”.
...And while some sound pleasantly helpful, there are times this guidance is total B.S.
On today’s show we take a stab at debunking and/or playing devil’s advocate with some of the cliché advice we blindly accept so we can better decide what’s worth following, what’s worth ignoring and what just needs an update?
Get ready, hot takes aplenty in this one!
Reminder: Don’t miss your chance to:
- Save $200 on our Austin, TX Apprenticeship (March 12-13th, 2022). Prices go up DECEMBER 12th.
- Save $300(!!) on our Brand Builder workshop (March 18-19th, 2022). Prices go up DECEMBER 18th.
Welcome our new partner LMNT! If you’re in the market for a hydration product that actually tastes good, is free of sugar and all natural- Go to DrinkLMNT.com/AOC for a free travel pack!
Finally, thank you to our good friends at Momentous for always supporting us and helping us keep this podcast free from the beginning. Whether you’re an active person just looking to get your protein intake up, or you’re an elite athlete- they have the best tasting and cleanest supplements in the game. Go to livemomentous.com and use code: BRETT25 for 25% off your first order.

Monday Nov 29, 2021
E198 | CPT. Anna Zamora: How to Overcome Resistance to Change
Monday Nov 29, 2021
Monday Nov 29, 2021
The most dangerous phrase in any organization is “because that’s how we’ve always done it”. It’s the utterance of those scared of change, unwilling to think laterally, and clinging desperately to their comfort zone. Any true leader knows that in today’s rapidly evolving world, those who last will be those who adapt- plain and simple.
As hard as change may be, imagine trying to implement it at the ground level of an organization steeped in tradition and hierarchy like the Army. That’s what today’s guest Captain Anna Zamora is trying to do; Not only has she been tasked with implementing a new culture surrounding soldier health and wellness, she has had to prove the viability of the program to those around her and above her.
Captain Anna Zamora was a D1 strength coach from 2010-2020 with stops at Duke, Yale, UConn, Penn State, and DePaul. She’s been a member of the Army National Guard since 2010 and is currently a CPT of medical services and National Guard Director H2F at the National Guard Bureau in Arlington, VA. *You can find the rest of her bio below*
We cover:
- Navigating micropolitics, power dynamics and stakeholders at work
- How to promote change & influence senior leadership in your organization
- A breakdown of how to design and use role-playing drills (and a live example!)
- Strategies to make your first 100 days at a new job more successful
Connect with Captain Zamora:
Via Instagram: @aaliciaz
Also check out:
Quick shout-out to our podcast partners: LMNT, Momentous, VersaClimber, and SAGA. Supporting them supports us and allows us to continue bringing you this content for FREE!
- LMNT: Our go-to on-the-go hydration product. With no sugar and no additives, LMNT is how I stay hydrated when training in the Georgia heat and traveling every other weekend. LMNT is offering you a free pack at DrinkLMNT.com/AOC - give them a try and let us know what you think! (Watermelon salt is my favorite).
- Momentous: For those looking for the cleanest, best tasting protein and supplements on the market, Momentous is my choice. Their products are for athletes as well as individuals who just want to ensure they are getting enough protein in their diet. Code: BRETT25 gets you 25% off your first order.
- VersaClimber: For the most efficient, difficult, low-impact workout you’ll ever experience, you need a VersaClimber. This will forever be a staple in my home gym. Tell them Brett sent you!
- SAGA: This technology makes workouts more efficient even when you don't have access to weight. Don’t worry about the jargon or the science, they explain it all at saga.fitness. Use COACHBRETT20 for 20% OFF!
Captain Zamora has also formerly been:
- Enlisted 371st Sustainment Brigade- Ohio NG
- Ground Ambulance Platoon Leader 141st Medical Company- CT NG.
- Battalion Medical Officer & Medical Platoon Leader, 2-112th Infantry Battalion (Stryker) PA NG
- Medical Operations Officer 108th MMB
- Medical Logistics Officer 6-54th SFAB, IL NG
- Illinois Project Officer H2F

Monday Nov 22, 2021
E197 | Steffi Sorensen: Why It Pays To Be An Underdog
Monday Nov 22, 2021
Monday Nov 22, 2021
Without experiencing true difficulty, doubt, or adversity, it’s hard to know what any of us are really capable of. Truth is unless we’re thrust into such adversity, it’s nearly impossible to manufacture the type of hardship required to test our limits.
Today’s guest, ESPN college basketball analyst Steffi Sorensen, has dealt with more than her fair share. And while she probably wouldn’t wish recent experiences on anyone, there’s no doubt she’s grateful for the resilience built along the way. Join us as we discuss her path and how she’s managed to turn doubters and difficult times into an advantage.
Steffi was a former women’s basketball player at Florida, joined ESPN in 2011 as a color commentator, and is now a college basketball analyst and sideline reporter for SEC Network. She joined SEC Now as an analyst for the 2019-20 women’s basketball season. She was a sideline reporter for college football games on FOX Sports, as well as a fitness model and trainer. She spent one year playing professional basketball in France before starting as a color analyst for ESPN3 in 2010.
We discuss:
- Managing introversion as a public figure and professional speaker
- How to assert yourself and find your voice as a young professional
- Finding your “on-air” personality without sacrificing authenticity
- Learning from and through mistakes made (even on national television)
Connect with Steffi:
Via Instagram: @steffi_sorensen
Via LinkedIn: Steffi Sorensen
If you didn’t already hear… we have a new partner in hydration! LMNT is our go-to on-the-go hydration product. With no sugar and no additives, LMNT is how I stay hydrated even when training in the Georgia heat and traveling every other weekend.
Right now, LMNT is offering you a free pack at DrinkLMNT.com/AOC - give them a try and let us know what you think! (Watermelon salt is my favorite).

Monday Nov 15, 2021
E196 | How to Evaluate ”Soft-Skills” So You Can Become a Better Coach
Monday Nov 15, 2021
Monday Nov 15, 2021
No matter what field you're in, technical skills will only take you so far. Eventually, you’ll need to leverage interpersonal skills to stand out and effect change. Problem is, society has misrepresented what it takes to train these skills, making them seem like intangible or innate qualities that can’t be measured or managed.
In reality, there’s more research on human interaction than any exercise or programming methodology (by far) and it’s quite simple to evaluate said “soft skills”. That’s why on today's episode we’re doing a deep dive into our proprietary social skill evaluation, how you can use it, and how it’s evolved over time.
Hint: it’s not just a matter of assessing “verbal and non-verbals”…
We’ll cover:
- How to measure something subjective and contextual like communication
- Why you need a comprehensive interpersonal evaluation and how it can help
- The major components most other social skill evaluations miss
- A breakdown of the AoC evaluation and how to use it situationally
If you want more on this subject and a copy of your own, you’ll have to join us in person at one of our Apprenticeship communication workshops. All upcoming locations and dates are listed here: artofcoaching.com/apprenticeship!
Now, for some fun announcements:
We have a new partner! LMNT is our go-to hydration product. With no sugar and no additives, LMNT is how I manage to maintain my voice when speaking for 16 hours and traveling every other weekend of the year.
Right now, LMNT is offering you a free pack at DrinkLMNT.com/AOC - give them a try and let us know what you think! (Watermelon salt is my favorite)
Also, on today’s episode you heard us talk about our new SPEAKING SCHOOL. If you’re interested in learning how to grow your speaking career, become more confident speaking publicly, or just need help refining a talk you’re giving go to: artofcoaching.com/mentoring for information on personalized, tailored sessions!

Monday Nov 08, 2021
E195 | Quit Lying to Yourself: Cutting Through the B.S. in Coaching
Monday Nov 08, 2021
Monday Nov 08, 2021
If you’re listening to this episode, you’re lying to yourself… But you’re not the only one.
Turns out most of us aren’t honest about the REAL reason we do what we do. Why? Because being honest requires admitting we have selfish desires and that we haven’t put ourselves in positions to experience failure. Neither are inherently pleasant but both are required if we want to get out of our own way and make real progress.
Today’s episode will be a wake up call for many of you. I won’t lie- it’s a hard hitter. But if you’re able to listen and dig deeper internally, I promise you’ll come away a better coach and leader.
We’ll cover:
- The REAL questions you need to be asking yourself
- Why it’s human (and necessary) to be selfish about certain things
- Ways to identify what you’re lying to yourself and others about
- The difference between experience and exposure and how to train the former
At the end of the day- who you want to be does NOT matter if you haven’t figured out who you are.
It’s that time of year and there are lots of Black Friday sales going on!
- SAGA - the best wireless BFR cuffs on the market are also on major blackfriday sale - 30% OFF (when you USE CODE BLACKFRIDAY30).
- Momentous - for all of your protein and supplement needs, use code BRETT25 for 25% off your first order!
On today’s episode you heard Brett talk extensively about The Apprenticeship. With a full slate of workshops already scheduled for 2022, your excuses for not coming to one are dwindling...
Let’s put it this way- what TRUE leader wouldn’t take the opportunity to get better at communication and the interpersonal side of coaching?
Check out artofcoaching.com/apprenticeship for a list of upcoming events!